ABOUT MONEYMINDS

Hi, I’m Deanna Gouws, founder of MoneyMinds!

With over 8 years of specialist experience in top-tier accounting firms, I’ve dedicated my career to helping employers navigate complex employment tax obligations and ensuring employees understand and receive what they’re entitled to. Along the way, I’ve seen the common pitfalls and missed opportunities that can make navigating tax, super, and pay overwhelming for everyday Australians.

My passion is empowering Australians with the tools to succeed financially and professionally. Whether you're starting your first job, puzzling over your payslip, or looking to save on the cost of lodging your tax return, my mission is to simplify the essentials so you can confidently take control of your financial journey.

MoneyMinds is more than a business—it’s a movement to close the knowledge gap in tax, super, and career education. With our fun, approachable resources, workshops, and courses, we make understanding your pay, taxes, super, and workplace rights straightforward and stress-free. Because when you have the knowledge, you have the power to make better decisions, grow your career, and secure your future.